Showing posts with label equipment. Show all posts
Showing posts with label equipment. Show all posts

Monday, 9 June 2014



IMAGE: FLICKR, ANITA RITENOUR

Often, great photography takes a trained eye and some mad skills. While most of us don’t need to be professional-caliber shutterbugs, even the most amateur photographers should be able to snap lovely shots of the important times in their lives.

Learning about photography doesn’t mean expensive classes or complicated equipment. In fact, spending just a little time on Tumblr can teach you about both the technical and the creative sides of the art.

SEE ALSO: The Beginner's Guide to Tumblr

Whether you want to break into the biz or just capture selfies to rival Ellen DeGeneres’ Oscar hit, here’s how Tumblr can teach you to be a better photographer.


IMAGE: FLICKR, BRUNO CORDIOLI

1. Follow other photographers.

Observe what other people are doing in the art world. Keeping tabs on other photographers whose work you admire will be a constant source of inspiration and ideas.

Don’t just glance at their images and scroll on. Take some time to analyze the technical reasons why a photo is so beautiful. Look at the composition, the colors and the lighting. What’s the depth of field? Does it look like he added post-processing or filters? Being able to think critically about the photos you see is the first step to creating ones of your own.

Professionals aren’t the only ones whose work can be educational. Amateur photos are just as useful, especially since they show just how expressive you can be without loads of expensive equipment. Any image-heavy blog with pictures that move you is a good place to start.

2. Ask questions.

Tumblr’s "Ask" feature can be a great resource. Check whether your favorite photographers have it enabled and see what they have to say. When you find a really striking photo, ask the artist how she captured it. What kind of camera and lens does she use, how much prep did she put into a shoot? Where does she get her ideas?

Many artists are happy to share insights with fans or aspiring up-and-comers.


IMAGE: FLICKR, RANDY PERTIET

3. Find inspiration everywhere.

Inspiration shouldn’t be limited to the photo field. Round out your Tumblr account by following people who have zero interest in photography. You can see interesting use of color and shapes in a graffiti blog. Fashion and street style blogs can give you ideas on how to pose and create shapes.

Find people who share your interests outside photography and see what they’re thinking about. Drawing on other art forms you enjoy can help you develop a unique personal style.

4. Search wisely.

In theory, Tumblr’s tag system makes it easy to look through a huge volume of material and find exactly the type of post you want. In practice, it's still a chore to wade through every single post labeled "photography." To make the most of your queries, think of more specific or unusual searches. Search for the specific camera model you have or for a photo magazine you enjoy.

If you want an easy place to start, check out the spotlighted Tumblrs. These are usually some of the platform’s most successful and popular blogs, so the quality might be better than a search. The network has separate sections for photographers and photography, so something is likely to catch your eye.


IMAGE: FLICKR, U.S. ARMY

5. Share your photos.

Don’t just lurk on Tumblr. If you aren’t already active on the network, get to posting. Especially if you link your posts to other social networks, you can get your work in front of a sizable audience.

Publicly sharing your work is also a good lesson in feedback. Figure out whose opinions you trust and take in what they say. Pro tip: Even though it makes you feel awesome, good feedback is more than “I love it!” If you really want to improve, you’ll quickly learn how to parse which comments are helpful and which come from trolls. You’ll develop a thicker skin, which is a must if you want to take your photography to a professional level.
Here's a question: How do you know when you're ready to start a photography business? Answer: When you 'know' that you 'know' (the doublespeak is for emphasis) the difference between your artistic photography skills and your understanding of business. Knowing the difference makes the difference between success and failure when you start any type of business, for that matter.

Tip #1

Think about it, the art of taking pictures is getting easier and easier - especially with the advancement of technology. Digital technology has made photography so easy that it appears that everybody and their brothers and their sisters are photographers! Such ease makes photography a very popular attraction and very compelling to start a photo biz.

But, what many budding photographers fail to realize and take seriously is that: Business is Business. Whether selling teddy bears, cell phones or photography, the business principles are the same. And they are basic and simple (not easy - simple). Successful photographers aren't necessarily the most skilled. They understand and practice the basic and simple principles of running a photography business. They also don't confuse the quality of their photography with the need to plan, market and operate their photography business.

Don't be confused! You must consistently produce top-notch quality products and photographic services. Constantly improving your skills is critical. So is the learning and consistent practice of business principles. If you don't consistently practice the necessary business principles, budding photographers that do know the difference and practice the principles will get the customers and the business that should be yours. If you fail to practice the principles you will fail at your photography business attempts. Period. You will be another charter member of the 'starving artist' club! There's a reason why they're 'starving!'

Once you do start a picture-taking business, every day that you're in business there's opportunity to grow and prosper, and the chance to stagnate and fail. Your being clear on the difference between photography practices and business practices determine the success of your photography business more than your photographic skills and talents. Be sure to spend as much time developing your photography skills as you do your business (marketing, self-promotion activities, for example) skills and you will find success.

Compliment vs Reality - Tip #2

Most budding photographers have this experience: a good friend, family member or neighbor sees a photograph and 'raves' how good it looks and how 'valuable' it 'should' be! Somewhere in their raving they proclaim, "you should sell that, you'll probably make a lot of money!" Red flag warning! What is given as a compliment of your photograph is instantly translated to your having a "diamond" that you can sell and that will change your 'status' in life. Here's a test: the next time you receive such a 'compliment,' do this: thank them and then ask them how much are they willing to pay you for the photo? I promise you that the same 'expert' that just raved about your valuable artwork will pass on the 'opportunity' to grab up your 'valuable' artistic photo. In the photography business value is determined by other criteria than a compliment or two. Knowing the difference contributes to your success in business.

Develop your knowledge and skill and your confidence as a photographer will dramatically increase. Likewise with business: develop and practice basic business principles and your confidence as a successful professional photographer will dramatically increase. I promise.

Research Builds Confidence - Tip #3

Do your research. Go online and read the available research on the business of photography. Read before you buy. Online research is just a click away. Take your time. Take advantage of free and easily available information online. If you choose to buy something offered, determine what goals you want to accomplish and ask yourself will what you're buying help you to really meet your goals. Avoid the resources that promise and guarantee you that you can make $200 - $300 a day overnight - for obvious reasons. Also, there are no "secrets that the pros don't want you to know!" There is information that you do not know now. But, isn't information that is unknowable or impossible to find out - they're just unknown to you at this time. Do your research. Besides, if they're for sale, how "secret" can they be? Do your research

In the business of photography, it is more profitable to specialize. Specialization (also referred to as your "photography niche") is how your customers will find you. Another development of technology is how customers - those who can afford and are willing to spend money for photography - find the photography that they buy. They look for something specific (in photographer speak that means "photography niche"). Go online and do a search on "photography niche" and take advantage of the information available. Remember, read before you buy; there are no"secrets that the pros don't want you to know;" and great photography does not sell itself. In the world of business, nothing does.

For business purposes, go online and do a search on different business topics that you want more information about. For example, do a search for "photography marketing" or "marketing for photographers" or "amateur photography tips" or "how to sell photos online" or "how to start a photography business" etc. etc. Read before you buy.

Know And Start Where You Are And Be 'Sincere' - Tip #4

Start where you are with the equipment that you have. If you don't have a photography studio don't take on photography jobs that require a studio. Don't be all things to all people - remember, specialize (research "photography niche" - you'll be head and shoulders above the majority of your competition). If you feel that you have to purchase equipment to take on a job - that's a red flag that you're not ready, yet. In successful photography, the profit is in the "photography niche" and your understanding of that simple difference.

Doing your research will prepare you for one of the biggest challenges most photographers have - pricing. The challenge of knowing exactly what to charge stops most of us in our tracks. It shouldn't! Do your research. Search "photography pricing," for example. The information is available and most of it is free. Remember, read before you buy.

In my opinion, there really is no one criteria needed to start a profitable photo business. However, my experience has convinced me that self-confidence is the most significant asset a photographer in business can possess. You develop that self-confidence by knowing what you know and knowing what you don't know - and being crystal clear on the difference. Confidence is gained by knowing the necessary criteria needed and knowing that you possess the knowledge and skills to consistently accomplish tasks in a satisfactory manner.

Research, develop and practice both your photography knowledge and skills as well as your photography business knowledge and skills.

Finally, when vaudevillian, George Burns, was asked what was the secret to his successful career, he responded - "sincerity, be sincere - even if you have to fake it!"

Kalem Aquil is a 'semi-burnt-out' photographer that dispenses free, unsolicited (yet, very good and accurate) tips and advice to budding photographers that want to take their photography business to the next level. He dispenses such advice to budding photographers such as "where to start," "what to charge," "how to know if you're really, really ready," etc. etc. etc. He dispenses his free and unsolicited advice here. Subscribe to his free ezine, the "Best Amateur Photography Tips Digest," and receive a Bonus Special Report - "How To Build Your Own Successful Photography Website." Click here to subscribe.

Article Source: http://EzineArticles.com/?expert=Kalem_Aquil
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